The Essentials of Twitter Marketing

| Wednesday, December 7, 2011
By Staci Rae


For a Twitter marketing campaign to be truly successful, you'll have to do two things. You'll have to a) get as many Twitter followers as you can to join your Twitter page and 2) you'll have to get those followers as quickly as possible. Do those things well and you will be able to squeeze every bit of benefit out of the social media juggernaut that is Twitter. What's more, if you can arm yourself with some general tips about how Twitter works, you could just manage to establish yourself as an expert in your niche, and that's a very good place to be.

If you want to fail at Twitter marketing, do the following: Be a wimp. Don't learn everything you can about how Twitter works. Have a lousy can't-do attitude. With those things under your belt, you'll have a successfully failed attempt at Twitter marketing. Do the opposite of those things, and you'll be stuck with more followers and more profits than you'll know what to do with. Your choice.

Don't set yourself up for failure. Create a solid marketing plan that is based on what your company's situation truly is, not what you want it to be. Take into account your true resources, your real assets and resources, and how much time you can really devote to getting your business off the ground. If your plan is based on pipe dreams, you'll never be able to get to where you want to go.

Always remember to tweet. Keep your followers in the loop by tweeting regularly!

Let your followers know you care about their business and value them as potential customers. Don't forget to send out tweets, but at the same time, don't become a nuisance by sending out a tweet about every thought that comes into your head. Find the balance between being useful and being a pain in the you-know-what. If you can strike a balance you'll keep a loyal base of followers.

There are companies out there who can help you will all of this. USocial.net is one such company, and all it takes to get started is a few clicks to sign up for their newsletter.




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